At last, this issue strikes a note of cautious optimism. Our final two directions for AW 2022/23, in very different ways, explore how habitual patterns formed during lockdown will continue to exert influence.
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Driver AW 2021/22 Grit
Our design directionGritis in part driven by a new type of extreme fitness programme that addresses alternatives to mental and physical betterment.
Access the Extreme Wellness feature here.
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Surface and Design Directions
Alice, for all its bright colours and dream-like images is rooted in anxiety and the need for distraction. We allude to dark fantasies, hallucinogenics and the hyper-real in an expression of our desire to escape by disappearing down the rabbit hole.
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SS 2022 CMF Forecast
In the SS 2022 CMF forecast, we outline some of the complex and often contradictory responses to Covid-19; from craving nature in lockdown to isolation driven collectivism, the role of experts in a health focused era and a reappraisal of luxury.
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AW 2022/23 MIX Magazine issue 62
During 2020, thepower of community, collaboration and support has offered a thread of hope. Both of our new stories for AW 2022/23, in very different ways, address thisnotion of communities coming together.
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Introducing Continuity Colours
Seismic events call for a fundamental rethink of even basic tenets; this has led Colour Hive to a new colour palette strategy.
