In a post-pandemic future, many will seek out rules and defined parameters; an objective beauty built on order, with an underpinning of structure that creates the illusion of perfection.

A palette of interconnected hues that transition from one to another in an almost musical scale.

For 2025 one compelling macro driver is informing our design directions; climate change.

Our Global Colours Overview provides our members with the essential colour planning tool for 2024/25.

The world is getting hotter, and fast. Soon explores the effects and responses against a backdrop of urgent agitation for change.