Journal

  1. Butterfly Minds

    From cat videos to celebrity misfortune, how the chaotic blend of images in your browser history are driving trends.
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  2. SS 2020 Print: Mining the Past

    What do prevailing global concerns have to do with SS 2020 forecast trends in print and pattern? 

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  3. SS 2019-SS 2020 Yellows

    For SS 2019 we forecast a change to the function of yellow within trend palettes.
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  4. MIX Magazine Issue 55: Out now

    Climate change, the escalation of global conflict and a rise in protectionism are drivers of our latest trends for AW 2020/21.

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  5. SS 2019-SS 2020: Colour Observations

    How colour families are evolving is as important in planning as forecasting any individual trend colour. Our new tracking infographic is a new feature in MIX Magazine.
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  6. Mustard Moment

    Mustard is enjoying a moment. Excuse the mixed condiment metaphor, but for a long while it has been a bit of a Marmite colour, banished to colour Siberia for several decades as we recovered from its 70’s heyday.
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